Inside: World Festival of Interiors
2011 — Identity / Art Direction / Publication / Exhibition Design
November 2011 saw Barcelona’s CCIB centre host the inaugural Inside: World Festival of Interiors. The event, centred around an awards programme, allows the world’s best interior designers and architects to present their work live to both their peers and a highly regarded super-jury. Multistorey were commissioned to act as festival art directors, creating the visual identity system and all related designs and applications, including many press and online adverts, printed collateral and a 64 page newsprint catalogue. The exhibition was designed in collaboration with Matt Edmonds of Frank, who used powder coated steel mesh and printed cardboard boxes to divide and organise the 1600m2 banqueting hall.